Traffic & targeting

Traffic you can
actually inspect.

Direct publisher inventory, push and in-app sources, and 190+ GEOs — filtered before the bid and reported at source level. No mystery placements.

8B+Monthly impressions
190+GEOs
68%Tier-1 share
99.2%Verified human traffic
Source mix

Where the volume comes from.

Each source is onboarded manually, monitored continuously and removable at campaign level.

Direct publisher sites

Content, utility, entertainment and niche media properties with verified ownership and real audiences.

Push & social bar inventory

Opt-in and in-page notification supply across desktop and mobile, capped per user session.

In-app & mobile web

Utility, gaming and lifestyle apps, plus responsive mobile web placements.

Redirect & domain traffic

Curated domain redirects with pre-bid quality scoring and strict category exclusions.

GEO coverage

Tier-1 depth. Long-tail reach.

Strong coverage in English-speaking and Western European markets, with expanding inventory across LATAM, MENA, Southeast Asia and Africa.

US CA GB AU DE FR NL IT ES SE NO DK FI CH AT BE IE NZ BR MX AR CL CO PE IN ID PH TH VN MY SG JP KR TW HK AE SA IL TR ZA NG KE EG MA PL CZ RO HU GR PT UA KZ +140 more

GEO availability and pricing vary by format and season. Ask your manager for a current coverage sheet.

Targeting dimensions

GeographyCountry, region, city
DeviceDesktop, mobile, tablet
PlatformOS, browser, version
ConnectionWi-Fi, cellular, carrier
LanguageBrowser and GEO language
TimeDayparting by timezone
QualityWhitelist, blacklist, IVT filter
FrequencyImpressions and clicks per user

Quality pipeline

  1. 01
    Pre-bid IVT scoring

    Every impression is scored for bot signals, data-center origin and abnormal behavior before the auction.

  2. 02
    Publisher verification

    Ownership, content and traffic sources are reviewed manually before activation.

  3. 03
    Post-bid monitoring

    Click patterns, conversion quality and complaint signals are reviewed continuously.

  4. 04
    Action, not negotiation

    Failing sources are paused and removed. Advertisers are not billed for invalid traffic.

Brand safety

Exclusions are part of the plan.

Every campaign ships with category exclusions and a domain blacklist. Add competitors, sensitive categories or individual sources at any time.

  • Manual publisher review before activation
  • Category and domain blocklists
  • Creative review before first impression
  • Itemized invalid-traffic adjustments
  • Source-level reporting and exports
Read the ad quality policy
Coverage

Ask for a GEO and source breakdown.

We will send availability, volume estimates and starting rates for your vertical.